Buy YouTube Report 2010: Knowledge is Power

YouTube Report 2010 is your chance to finally understand – and conquer – the web’s most unrelenting media platform.


Helping you harness the power of viral video marketing, the report provides all the insight you need to develop highly successful video marketing strategies for your company or clients.

We’ve done the hard work for you, researching the habits of more than 1,000 YouTube users over a number of months. Now the results have been painstakingly put together to bring you a crystal clear, high definition picture of YouTube’s audience – and how to engage them with video content that provides maximum ROI.

Over 108 revealing pages, the Report will help you understand:

  • How and why users choose videos – and how you can influence them
  • Who is using YouTube – and what they want to see
  • Motivating factors behind brand channel subscriptions
  • Key interest areas for product demos and reviews
  • Monetising videos – selling directly to your viewers on and offline

It’s all here for just $99, ready to download immediately. You can even save $100 when you buy the full UK and US data together.

Of all the tough decisions you have to make in business, this isn’t one of them.

Ride the crest of the YouTube wave…


Having conducted the report for two years running, we’re sure of one thing: The YouTube phenomenon is still growing. And as you’ll see in our Report, a third of current users envisage their use of YouTube increasing over the next 12 months.

So, despite streaming more than X million videos every day, YouTube is yet to reach the peak of its popularity. And that’s great news for you, your brand or your clients. If your YouTube presence is limited – or you don’t have one at all – you haven’t missed the boat. In fact, this is your chance to get on it.

With the help of the YouTube Report, you can take full advantage of the opportunities that YouTube provides, harnessing the power of video marketing just in time to ride the crest of the wave.

Despite the phenomenal value of the data inside, the YouTube report is available now for just $99 – less than $1 for every detailed page of insight.

And digital agencies, consider this:

With affirmations from YouTube Report 2010, you’re placed much stronger to convince your clients they should be spending more on video marketing. Use our findings to sell the potential of viral video to just one of your clients, and they could be signing off on a video marketing budget worth 1000 times that amount.

Maybe even more.

Either way, that’s a phenomenal return on investment, begging the question: Can you really afford not to buy the YouTube Report 2010?

Not sure if the YouTube Report is relevant to you? Here’s some findings that should resonate with any business:

  • 87% of the UK’s online population have used YouTube
  • 60% believe that when a company releases a new service or product, it should be promoted via YouTube video clip
  • 37%, more than one in three, have bought an item they saw advertised on YouTube

YouTube’s advertising effectiveness is impressive, to put it mildly. If you’ve not yet cracked video marketing, you and your clients are missing out.

Tap into an ‘unparalleled’ depth of knowledge

Epic Records, Sony Music, have labeled the YouTube Report 2010 as ‘unparalleled’ in its depth of data.

And they are right. Nowhere else will you be able to find this level of detail – unless you too decide to dedicate days and weeks to interrogating thousands of YouTube users about their video habits.

And for just $99.

Take full advantage of the YouTube Report today – and YouTube itself tomorrow.

Table of Contents


Introduction and methodology 5
Sample profile 7
Executive summary –key facts 8
Basicusage statistics 12
Predicted future usage 26
Usage of YouTube by section / page 29
Involvement & Interaction 43
Viewing drivers 51
Use of search 63
Statistics & Data 68
Channels 71
Company and brand Channels 77
Using YouTube forWork / Self-help 83
Effectiveness of links/URLsin YouTube 87
YouTube and advertising 92
Profiling YouTubers’ leisure & media activities 98
Interest in YouTube related apps 107


Buy your copy today.

Edition Price
YouTube Report 2010 (US Sample data) $99 Buy Now
YouTube Report 2010 (UK Sample data) $99 Buy Now
YouTube Report 2010 (US & UK Sample data) $150 Buy Now

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